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Shade matching for Shopify beauty brands

The perfect shade match,
every time.

Your customers find their shade in seconds — no guesswork, fewer returns, happier buyers.

Match in seconds
No app, no upload
Nothing stored
Private by design
True to your skin
Undertone-aware
Every skin, met.Nothing stored, everPrivate by designMatch in secondsTrue to your undertoneFewer returnsLive in Shopify in minutesMade for beauty brandsEvery skin, met.Nothing stored, everPrivate by designMatch in secondsTrue to your undertoneFewer returnsLive in Shopify in minutesMade for beauty brands
0%
Match accuracy
ΔE < 5 on validated test sets
0%
Fewer returns
Average across pilot brands
0min
Live in Shopify
From install to first match
Zero
Photos stored
Everything stays on device
How it works

Less hassle. More sales.

One clean widget on your product page. Your customer finds her shade in seconds — and you see the returns drop.

The match · 01

Her shade, in seconds.

Just the camera. No app, no upload.

She opens your product page, taps match, and sees her shade — on her skin, in her light. No long forms. No guesswork. The kind of try-on she actually wants to use.

~5s
to her shade
Nadia Okwori
Founder · Clean-beauty brand

We added Hueman on a Friday. By Monday, foundation returns fell 28% and add-to-cart climbed 34%. Our customers finally trust buying foundation online.

28%
Fewer returns
34%
Higher ATC
12K
Monthly orders
What you get

Everything your brand needs. Nothing she doesn’t.

  • Skin range
    Fair to deep
  • Advisor
    Built-in, in your voice
  • Learning
    Smarter every order
  • Install
    2 minutes to live
  • Admin
    Swatches & analytics
  • Platform
    Shopify-native
Ready when you are

Less hassle. More matches. Fewer returns.

Install in minutes. Your customers find their shade. You see the numbers move.

Talk to the team →